When executed properly core values define the way a company operates, gives clarity for decision making and assures greater engagement of employees.  However most leaders invest all their energies on vision and tend to neglect values.

Leaders love to think, dream and inspire people to pursue a better future.  While this type of visioning is essential for organizational direction, if the leader doesn’t provide a clear set of values it may be difficult to achieve the desired outcomes. Having a clear vision doesn’t ensure the necessary behaviors to achieve that vision. That’s why it’s essential the leader invest as enthusiastically in values as he does in the vision.  There may be a great vision but if the people in the organization don’t operate according to a unified set of values they will find themselves unable to move forward in a productive way.

What are the essential core values for your organization?  How well are those demonstrated in the attitudes and actions of the leaders in your organization?